It’s Time
Sequence of 10 LED lightboxes with Duratrans film, 14’x 21” each, install dimensions 14” x 237”, 2020
Using print-outs of screenshots from a promotional Monsanto TV commercial, I’ve created a sequence of 10 hand-cut collages containing vinyl text and black horizontal bars.
I’ve extracted phrases from the original audio transcript in the order they appear to create a new narrative reflective of Monsanto greenwashing. Glitches progressively increase and fill up image space as one reads across. Viewers “read” artwork from left to right as a poetic declaration.
The original artworks were digitally captured to create Duratrans film inserts for each lightbox.
It’s done / This is the best part / When we talk about / what’s going on / More and more / we’re the food / At Monsanto / working everyone / using more / It’s time
